Magazine Marketing



Magazines have to market their products in order to get necessary sales. I have researched a number of ways in which magazine companies do their marketing and here is what I have found.
  • Social Media: Using social media pages, such as Facebook, Instagram, or Twitter to promote the magazine. Running ads on those media sites would get the attention of the targeted audience.
  • List Segmentation: Creating an email list for each one of the areas of interest within the magazine. This would target readers that have a specific taste.
  • Having a Good Offer: Making sure the digital price is good enough. 
  • Affiliate Marketing: Rewarding existing subscribers with free issues or subscriptions for every reader they bring in.
  • Offering Different Types of Subscription Options: Giving the readers more options on what they can susbcribe to.
  • Include a Subscription Offer In Emails: Every email sent should have a digital subscription offer that clearly tells the reader the benefits to subscribing. 

References:
Admin. (2019, March 28). 10 Marketing Ideas for Your... Retrieved from https://www.magplus.com/blog/10-marketing-ideas-for-your-magazine/.




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